Trade Show Graphics, Vinyl Graphics

Custom Vinyl Graphics: A Case Study

Custom Vinyl Graphics_Bozo the Clown

In the modern world, your fans and followers are bombarded by complex visuals and vinyl graphics at every turn. Ensuring your name or organization can present a memorable graphic means spending time getting every detail of your presentation right.

Memorable Art Graphics Go Beyond Big & BrightTrade Show Graphics_Bozo the Clown

It’s not always the brightest or loudest art show graphics that gets someone’s attention so much as it’s a flawless presentation and a true graphical representation of what your art has to offer your fans or viewers.

Attending a regional art show, convention, or conference as a small, independent artist or organization means you are trying to compete with big name artists or large, well-known organizations. You need more than store bought event graphics with your name or brand presented on them.

Here’s a case study of how to approach the design of art show graphics and how it’s possible to work on an international scale no matter how well-known you are as an artist or if you pieces are still gaining popularity.

Working With The Artist

Ever eager to take on the challenge of a complex graphic art project, our team worked with a contemporary artist to create custom vinyl graphics that would cover aluminum barrels for a unique display at the Ullens Center for Contemporary Art in Beijing.

Art Gaphics_Bozo the Clown

One of the challenges of creating vinyl art is the expected wear and tear on the vinyl due to weather, sun, and general use. This project required several consultations with the artist to choose the right materials that would survive even if they sat in the sun.

One of the reasons people use vinyl wall art is because it’s durable, and it makes sense from a financial standpoint to use materials that aren’t just a “one use” design. In the case of this presentation, it required several trial runs to ensure the materials wouldn’t bubble or peel even with environmental stress.

How did Wraps1 this artist’s work would stand the test of time? Our technicians actually placed the cylinders outside under the sun to bake as a “stress test” for these custom vinyl graphics.

 

Ensuring Durability, Artistry, & ValueVinyl Decals_Bozo the Clown

Central to the Wraps1 philosophy regarding long-lasting vehicle wraps, we apply that same consideration to the vinyl decals and other graphics we design.

As an artist or even as a business owner, you have the choice to walk into a store and purchase standard vinyl graphic materials off the shelf, or you can work with us to design a unique graphic for the walls of your organization or for presentation at a convention or art show.

One of the most important reasons to work with a custom vinyl graphics company is to get your name in the game with organizations and galleries who have access to massive advertising and marketing for your pieces or what you have to offer your industry. Like a professionally designed website, professional vinyl art places all growing artists and names on the same playing field.

Custom graphics allow your name to build its brand and recognition in each venue or gallery you present your work. Your fans and/or customers will start to recognize your work and name because of those graphics, and increased brand recognition is one of the most valuable assets you have in the art industry as well as visual marketing.